Herschel Supply Co.
Herschel Supply Co. originated in Canada, specifically in the small town of Herschel, British Columbia. The company was founded in 2009 by brothers Jamie and Lyndon Cormack, who aimed to combine traditional design with modern functionality. Over the years, Herschel has gained popularity globally, appealing to a wide audience that includes students, travelers, and urban explorers.
began in 2009 when brothers Jamie and Lyndon Cormack founded the company in Vancouver, Canada. Named after the small town of Herschel, where three generations of their family grew up, the brand quickly became known for its stylish and functional backpacks, bags, and accessories.
In the early years, Herschel Supply Co. focused on creating timeless products with a nod to vintage mountaineering gear. Their classic designs, combined with modern functionalities, struck a chord with consumers seeking both aesthetic appeal and practicality.
By 2012, Herschel had expanded its product line to include a range of accessories, such as wallets, headwear, and duffel bags. This diversification helped the brand gain a broader appeal and reach new customer segments.
In 2013, the company made its first significant international expansion, establishing distribution in Europe, Asia, and Australia. This move solidified Herschel Supply Co.’s presence in the global market and increased its visibility as a lifestyle brand.
The following years saw continued growth and collaboration with various artists and brands, including Coca-Cola, Disney, and New Balance. These partnerships introduced limited-edition collections that further elevated Herschel’s profile and attracted a diverse audience.
By 2016, Herschel Supply Co. had become a staple in the fashion and travel accessories industry, continuing to innovate and expand its offerings. The company also launched the Herschel Little America Backpack, which became one of its most iconic products, revered for its design and versatility.
In recent years, Herschel has continued to emphasize sustainability and community engagement, launching eco-friendly product lines and supporting various charitable initiatives. Today, Herschel Supply Co. remains dedicated to producing high-quality, thoughtfully designed products that inspire adventure and exploration around the world.
